Terry Tate – Superbowl Ad Great

February 2nd, 2010

tackleIt was made a hundred digital years ago, or 6, but it’s still ridiculous. It reps everything great about football… inappropriate tackling, trash talking, over-aggressive, super-sized athletes frothing to hit. Maybe it’s the hype, inflated budgets or increased gas prices (always a good scapegoat), but most spots burn under Superbowl heat.

This Reebok bit’s a great reminder that although most ads and teams disappoint, others freak us out – permanently tagging our “wicked rad” cortex. Or until we swap our brains for processors 2 years down the road.

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